Free PDF Crisis, Issues and Reputation Management: A Handbook for PR and Communications Professionals (PR in Practice)
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Crisis, Issues and Reputation Management: A Handbook for PR and Communications Professionals (PR in Practice)
Free PDF Crisis, Issues and Reputation Management: A Handbook for PR and Communications Professionals (PR in Practice)
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Review
"In an increasingly transparent world, the spotlight finds companies with an issue or a crisis very quickly. There is a real premium attached to learning from others and being well prepared: this book should be required reading for every member of the executive team." (Caroline Hempstead VP Group Corporate Affairs, AstraZeneca plc)"[A] well laid-out, easy to follow, and practical book, with plenty of website links to follow... Griffin makes and authoritative and readable case for reputation and crisis management as something central to doing a business and running an organisation." (Professional Security Magazine)"Beautifully written, practical, relevant, clear and usable. Should be on the bookshelf of anyone interested in this area. This is the book I wish had been available when I first started learning about Crisis Management - an invaluable resource." (Kieron O'Keefe, Head of Crisis Management BG Group)"The need to protect a company's reputation has become an ever more pressing concern for CEOs and corporate boards. This book, by a leader in the field, provides a comprehensive guide for leaders to get it right. Filled with case examples and useful concepts it belongs on every executive's desk." (Dr. Daniel Diermeier Kellogg School of Management and author of Reputation Rules)
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About the Author
Andrew Griffin is a corporate reputation specialist and Managing Director of international reputation strategy and crisis management consulting firm, Regester Larkin. He advises leading global companies and brands, helping them factor reputation into their decision making, resolve controversial issues and respond to crises. He is also an adviser to senior executives on sudden incidents, longer-term reputation risks and corporate positioning on controversial issues.Andrew is a regular commentator, speaker and author, and his previous book New Strategies for Reputation Management (Kogan Page) was published in 2008.To learn more about Regester Larkin, visit http://www.regesterlarkin.com.
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Product details
Series: PR in Practice
Paperback: 280 pages
Publisher: Kogan Page (April 28, 2014)
Language: English
ISBN-10: 0749469927
ISBN-13: 978-0749469924
Product Dimensions:
6.1 x 0.6 x 9.2 inches
Shipping Weight: 1 pounds (View shipping rates and policies)
Average Customer Review:
5.0 out of 5 stars
4 customer reviews
Amazon Best Sellers Rank:
#388,073 in Books (See Top 100 in Books)
I am a lecturer in Communication at a University in Trinidad and Tobago and this book forms part of the compulsory reading for students. The book comprehensively explains the strategies, theories and concepts in Crisis Communication and provides numerous case studies and critiques of crises and how they were handled. Two thumbs up!
Indispensable.
Great read and overview of the topic, that provides a well rounded approach to both the theory and practice of this facet of PR work.
This is a must read for anyone working in corporate communications and is in the reputation business. The case studies are well selected, hugely insightful and very relevant to our modern day global and digital media. Working in corporate communications for 15 years this book is of great value. I guest lecture in Crisis Management at Regent's University London and Andrew Griffin's latest books is top of the reading list for my students.
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